Over the weekend, there was a new Daily Mail exclusive full of scorn and obsession about the Sussexes. The Mail\u2019s Alison Boshoff exhaustively detailed all the times we\u2019ve seen Prince Harry and Meghan do separate things this year (while conveniently ignoring all of the times we\u2019ve seen together), and then suggests that Harry and Meghan are headed for personal and professional separation. The British media has been trying to convince themselves of a Sussex split all year, ever since Meghan\u2026 didn\u2019t promote Harry\u2019s memoir. Like, that was the start of this wishful thinking. The thing is, and I hate to admit this, but I do think H&M are going to do more individual projects professionally from here on out. And that\u2019s fine. From this delusional Mail piece:<\/p>\n
\nSo what does all this recent separation signify? It is more about brand separation as opposed to personal separation. Some claim the couple\u2019s five-year marriage is heading for the divorce courts, fuelled by Meghan\u2019s habit of removing her engagement and eternity rings, as she did on Monday at the concert.<\/p>\n
One LA source, with a senior media position in Hollywood, tells me: \u2018It\u2019s 100 per cent over. That\u2019s what I hear, and I\u2019ve been hearing it for months.\u2019 Another says Netflix aren\u2019t likely to renew their deal in two years, for the simple reason they don\u2019t expect them to be a couple by that point.<\/p>\n
Others disagree that there is anything awry with their personal relationship. The findings of an investigation by the Mail into what the future holds for the Sussexes indicates something rather different, and gives a fascinating insight into their long-term intentions. Speaking to friends of Meghan, and by examining the couple\u2019s financial dealings, we can reveal the new buzz phrase for the Montecito two is \u2018brand separation\u2019.<\/p>\n
And to help the couple monetise this new ethos there is, we have discovered, a hitherto unreported Mr Fixit moneyman, who is proving key to stabilising the Sussexes\u2019 financial future: Adam Lilling, a venture capitalist, with a history of lucrative right-on investments, who is an adviser to TV host Ellen DeGeneres, a long-time friend of Meghan. Indeed, Lilling was with Harry \u2014 again without his wife \u2014 at a football match in LA over the weekend, where the men seemed at ease in each other\u2019s company.<\/p>\n
Nick Ede, a brand and culture expert, and friend of the duchess dating from the period before she met Harry, casts light on what Lilling\u2019s presence reveals \u2014 and unpicks what \u2018brand separation\u2019 means in practice.<\/p>\n
\u2018I\u2019ve spoken to mutual friends and it\u2019s not true they are divorcing,\u2019 says Ede. \u2018What is actually happening is they are trying now to undo the damage they did with the Harry & Meghan documentary and Spare, which made them into a toxic couple. The first way to do that is to allow Meghan to get away from the victim narrative and away from Harry so people can see who she is. Meghan needs to forget about being a duchess and forget about good works. She has been isolated in Montecito and hiding away. But she is fun and funny, which is why we became friends. There wasn\u2019t anything fun in [the documentary] or in the [Spotify] podcasts. She will use Instagram to connect directly with fans around the world and to step out into who she is, which is not at all a victim. She is 100 per cent a celebrity and will concentrate on that while Harry does whatever moves him.\u2019<\/p>\n
\u2018If they are wise, they will copy the Beckhams, where each half of the couple has their own \u201cthing\u201d and they do only a small amount together. She could easily earn a million dollars. There is a lot of money which she will make very easily \u2014 as long as she does it away from him.\u2019<\/p>\n<\/blockquote>\n
[From The Daily Mail]<\/p>\n
Again, I think going forward, there will be some delineation between Harry and Meghan\u2019s professional projects. But the rest of this is absolute horses-t. The only people who think the Sussex brand is \u201ctoxic\u201d are the people in the British media who keep rocking back and forth in their padded cells, trying to convince everyone that they alone can write H&M\u2019s narrative. The Netflix docuseries was a huge hit, Spare<\/em> was a bestseller, Meghan\u2019s podcast was successful and the Sussexes are under the protection of the Beygency, Black Hollywood, WME and Ari Emmanuel. As for \u201ca hitherto unreported Mr Fixit moneyman\u201d – the tabloids have been bizarrely focused on Adam Lilling for more than a year, Jesus Christ. <\/p>\nHere are some photos of Harry at Invictus today (black shirt) and yesterday (white shirt).<\/p>\n
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Photos courtesy of Cover Images.<\/small><\/p>\n
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