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<\/p>\nKIM Kardashian has announced an official partnership between her undergarment company Skims and the NBA.<\/p>\n
The Kardashians star received mixed reviews from fans last week as she recruited professional athletes to pose in her new Skims Men's collection.<\/p>\n
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Now Kim, 43, has shared her newest career venture – an official partnership with the NBA.<\/p>\n
The National Basketball Association took to their Twitter profile on Monday morning to post the news.<\/p>\n
The sports league shared a picture, originally taken on September 28, of the reality star holding a basketball while standing next to the Brooklyn Bridge in New York.<\/p>\n
Kim showed off her thin figure in a pink Chanel coat and black SKIMS leggings paired with pointed-toe black booties.<\/p>\n
She went for full glam makeup and had her hair in a slicked-back ponytail for the occasion.<\/p>\n
In a second photo, the TV personality posed with two NBA executives for a smiling shot.<\/p>\n
The post was captioned: "Introducing the SKIMS and NBA partnership. SKIMS is now the Official Underwear Partner of the NBA."<\/p>\n
In the comments, some fans were not enthused by the partnership.<\/p>\n
<\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n <\/span><\/p>\n "Why are we letting her sponsor us?" one wrote.<\/p>\n "NBA is finished man," a second complained.<\/p>\n Kim's newest career venture came shortly after the news broke that her men's line raked in millions during the first five minutes of the launch.<\/p>\n The Kardashians\u00a0star released sexy ads with\u00a0Nick Bosa, 26, and\u00a0Neymar, 21 to announce the launch, sending fans into a frenzy.<\/p>\n On Thursday, October 26, sources told\u00a0TMZ\u00a0the\u00a0fashion\u00a0line had the biggest day of sales.<\/p>\n The\u00a0Skims\u00a0website received traffic records and pulled in about 25,000 orders within the first five minutes of its opening.<\/p>\n The shapewear brand has expanded into briefs, undershirts, and boxers.<\/p>\n Prices for the menswear items range from $16 to $54.<\/p>\n "The men\u2019s category as a whole has really been a race to the bottom, of multi-packs and discounts," Skims co-founder Jens Grede told the\u00a0Wall Street Journal\u00a0on Monday, October 23.<\/p>\n "We\u2019re trying to excel and show men that there\u2019s just a different level of comfort and performance you can have in your first layer."<\/p>\n In her\u00a0press release,\u00a0Kim stated: \u201cThe expansion into the menswear space is a major milestone for the brand and a testament to Skims\u2019 commitment to providing solutions for everybody."<\/p>\n<\/p>\n The campaign included shirtless photos of its model lineup including the\u00a0San Francisco 49ers'\u00a0Nick, the Brazilian soccer star Neymar, and\u00a0Oklahoma City Thunders\u00a0player Shai Gilgeous-Alexander.<\/p>\n In the steamy ads, Neymar –\u00a0who is\u00a0set to miss the rest of the season\u00a0–\u00a0posed in boxers.<\/p>\n The soccer star exposed his tatted ink on display in the topless snaps.<\/p>\n The 31-year-old star suffered an ACL injury while against Uruguay.<\/p>\n![](\"https:\/\/www.thesun.co.uk\/wp-content\/uploads\/2023\/10\/TM-Matthew-House_COMP-1.jpg\")
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SKIMS FOR MEN<\/h2>\n
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