Fenty is launching its first fragrance, and it’s exactly what you’d think Rihanna smells like

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Fenty is giving fans a memory in a bottle. Fenty Eau de Parfum is here! And yes, it’s exactly what you would expect if you ever got a whiff of Rihanna a.k.a. RihRih.

Inspired by growing up on the East Coast of Barbados, Rihanna is happy to share a piece of her life with sweet and spicey notes. Versatile enough to wear to work, a date or a big-time event, the fragrance is a buildable yet powerful scent for all three occasions to help you exude confidence.

“The experience, it comes and goes,” Rihanna explains on the Fenty Beauty site. “But memories are the thing that you can hold onto for life. And a lot of the time, the memory of that experience is triggered by scent.“

Fenty Eau de Parfum, $120

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Fenty Eau de Parfum is very unique as Rihanna specifically used each fragrant ingredient in its purest form. The fragrance is filled with notes of magnolia and musk with tangerine, blueberry and a touch of Bulgarian rose absolute, geranium and patchouli. A combination you probably won’t stumble upon often. Despite its one-of-a-kind scent, its makeup is familiar enough to associate it with your own personal moments.

Packed in a dark brown see-through bottle, Rihanna made this a classic to reflect herself and the world in its entirety.

“I wanted a rich color that really represented all genders from across all walks of life.” She states in a press release. “Brown is my favorite color. Brown is who I am. Brown is what I come from. If I’m going to make a fragrance that represents me, even the body language of the bottle needs to marry that.“ You can shop Fenty Eau de Parfum exclusively on fentybeauty.com as early as August 10.

If you liked this story, you might also enjoy how Nordstrom shoppers love the new MCM perfume and its cute packaging.

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