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When it comes to shopping for a new pair of jeans, it can seem like one of the most tiresome tasks.
Whether you're shopping at Zara or ASOS, you'll find that your sizes change from each brand – which is why we're true believers in not following label sizes.
This has been an ongoing struggle for shoppers which companies need to address but in the meantime we have discovered a brand that has over 50 size variations, so you can always find your perfect fit.
As part of their new women's denim line called 'The Standard Jeans', ASKET have released two new fits, straighter and curvier.
The sizes start from a waist 23, length 30 and go all the way up to waist 34, length 32 at the moment, which when you put into context is a lot more than what other brands offer.
The jeans might seem a little pricey at £115, but when it comes to denim, the more money you put in, the more wear you'll get out of them.
What is also great about these is that they are completely sustainable as they are made from 98,5% Organic cotton 1,5% degradable elastane, so you'll be doing your part for the planet at the same time as treating yourself.
Stone wash standard jeans, ASKET, £115 here
On the brands website they say how: "For the introduction of our first womens jeans, we've acquired a PhD in denim science to identify and provide you with the one silhouette, you can always count on: The Standard Jeans.
"Standard as in neither skinny nor boyfriend, not flared or bootcut, not a low cut nor a “mom”-jeans. It’s just – right."
"They're the perfect clean slate, made to provide you with comfort and style, on and off the clock."
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Finding your perfect size denim can put you off before you've even started shopping around, so knowing your measurements is just as vital as it is when it comes to your bras.
On the brands website they give you a step by step guide on how to measure yourself, including inseam length, hips and even what build will suit you best.
The brand says how "Our three-dimensional trouser size system is designed to allow more body types to find the same fit."
So when you're next on the hunt for a perfect pair of fitting jeans, look no further than ASKET.
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