Shoppers praise Sainsbury's for launching breastfeeding friendly clothing range

If you’re a mum who is breastfeeding, finding clothes that are stylish but offer easy access to your boobs, can be difficult.

That’s why Tu, the fashion brand at Sainsbury’s, has launched a range of breastfeeding-friendly clothes.

The collection has been put together with the help of the Can I Breastfeed In It community, a group that shares outfit ideas for breastfeeding mums.

It includes shirts, blouses, pinafores, jumpsuits and tops, featuring zip, wrap fronts and button-through designs.

Most pieces run from sizes 8-22, with some items available up to a size 28.

Prices start at £14 and the most expensive piece is a dress for £45.

Shoppers were very excited by the range and the Facebook post announcing the collection received over 3,800 shares and 11,000 likes.

Rebekah said: ‘Well done Sainsbury’s! Finally breastfeeding friendly clothes are not classed as maternity! This should have happened ages ago!’

Jessica said: ‘One of the hardest things PP [post-partnum] is learning to love your new body and I found it even harder not being able to wear my usual clothes as they didn’t have boob access.

‘This is really helpful that you have a lovely range of breastfeeding-friendly clothes without being maternity.’

The supermarket is also using a model breastfeeding a baby to promote the new collection.

Suzanne added: ‘TU seriously you have made so many ladies happy with this!

‘I am already a huge TU shopper loving your quality and your fit but this has blown me away. An advert with nipple too. I’m so pleased.’

Beccy said: ‘Woohoo. Fantastic thank you TU clothing!!! I’m loving that the model represents new and current mothers too.’

You can browse the whole collection on their website.

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